WWF launched an international effort to save wildlife in 1961, rescuing black rhinos among many other species from the brink of extinction.
The Black Rhino, Diceros bicornis has suffered a catastrophic 98% decline across Kenya, whose population plummeted from 20,000 in 1970 to about 350 in 1983.
The decline was occasioned by escalating poaching driven by an insatiable demand for rhino horn in the Middle East and Asia.
In response the government of Kenya adopted the National Black Rhino Conservation Strategy and Management Plan, pioneering the establishment of rhino sanctuaries where animals are managed in small-often fenced and well-protected areas.
WWF Black Rhino project is focused on two National Strategic Objectives i.e. security and biological management.
The two main challenges are securing long term funding for conservation and protection of Rhinos; and livestock incursion in rhino sanctuaries.
WWF support is channeled through the Kenya Wildlife Service (KWS).
WWF supports the national priorities of black rhino conservation within the framework and context of Kenya’s conservation and Management Strategy for the Black Rhino.